From A to Z for your Business
From A to Z for your Business
When I design a visual brand for my clients, I have a process. By the end of that process, my clients have:
AN INCREDIBLE LOOK THAT MATCHES THEIR AESTHETIC + ATTRACTS THEIR TARGET AUDIENCE
A COMPREHENSIVE STYLE GUIDE TO INFORM ALL OF THEIR BRAND COLLATERAL AND DESIGNS
MORE CREDIBILITY AND PROFESSIONALISM IN THEIR BRAND
AN INCREASED ABILITY TO REACH THE AUDIENCE THAT BEST FITS THEIR BUSINESS
In an email conversation I had with a potential client, I was told,
"I know what I want and if I had a little guidance and training, I know I could create it myself."
I asked myself, "Why not take people through the exact process I go through and give them the right resources to actually see their ideas come to life?"
And the course is priced affordably, so if you decide you want the help of a professional anyway (which I don't think you will), you won't have felt like your investment here would hinder that.
Basically, if you have a brand that needs a look and you want to take care of that "in house" . . . this is for you.
to show your brand off for collaboration or promotional purposes when you sign up to be notified.
This totally customizable media kit pack can be edited using Apple Pages, Adobe Photoshop, or by simply using a free BeFunky.com account (free, online design software available to anyone).
Before we start anything, you will strategically uncover your aesthetic preference and set up a plan to ensure that look extends to your entire brand.
Putting together a winning color palette that speaks to your audience and properly represents your business isn't easy. Section two will educate and guide you though the process.
What fonts look best together? Should you use your logo font on your other stuff? There's so much to consider. Section three will walk you through it all and bring you to some crucial decisions.
It is totally possible to have a professional, awesome-looking logo and you are going to make it right here. After understanding the different types and getting trained on the right resources, you'll be equipped to create the right logo for you.
For those times when you need elements of your brand that are not your logo, you can use various items to represent you in different ways.
You will find and create patterns and textures that can be used on your brand visuals including your website, infoproducts, and client materials.
Finally, you will identify photography and blog posts that fit your new brand for blog posts and other visual aids. You will also create a style guide effectively communicate your brand to others.
Also, you know those beautiful brand boards you see on Pinterest? Well you will create your own to show off your new brand and help others understand your look in future collaborations.
Hey! My name is Brittany Mays, and I own a brand and infoproduct design firm called BMays Design.
I've had the pleasure to help develop brands and design infoproducts for some amazing entrepreneurs such as Regina Anaejionu of byRegina.com, Shade Y. Adu, and Nicole S. Cooper.
Sometimes people ask me why I would teach you how to do the very thing that I use to put food on my table. I do it because I want your brand to pop and either you will be able to make that happen with a little guidance from me or I can do it for you. Either way, the goal has been acheived: your brand elevated.
When I'm not designing, I'm usually chasing after one or more of my 5 children, cooking dinner with one hand still on my computer, or trying to develop helpful content for my peeps over at BMays.com.